Our technology enables clients and advertisers to store specific data contained/gathered from a campaign. Using IDFA, GAID and Web-ID protocols, it’s possible to store consumers’ devices that have been detected (by serving an impression), clicked or have converted. Logically, these device ID’s/Web-ID can be directed to categories of your choice. As well as this, we are also connected to a number of Data Management Platforms (DMP) that enable further data-building properties.