Native advertising
Textual in-content ads, native mobile advertising still unknown to many

Native Mobile Advertising remains unknown to many advertisers. However, the KPI’s of native advertising campaigns are high, making it technology that advertisers should consider.

Native Mobile Ads are, in essence, ads that ‘blend in’ the normal content of an app or mobile website. This can be visual (by offering a button f.e.), textual and everything in between. The discipline is created and arisen because of the natural mixture of (editorial) content and commercial advertising. In that sense, many question the disciplines definition as being ‘native’.

Tech features
  • 01
    Build your own database
  • 02
    Contextual serving/targeting
  • 03
    Extensive forecasting
  • 04
    Ad creation & rich media
  • 05
    Native advertising
  • 06
    Private marketplace
  • 07
    Beacon synergy
  • 08
    Whitelisting services
  • 09
    Audio ads
  • 10
    Self serve
  • 11
    Device id capabilities
  • 12
    Football attributuion
  • 13
    Retrageting & reamrekting
  • 14
    Tvty tv synchronization
  • 15
    Brand safety
  • 16
    Extensive ad reporting
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