Private marketplace
For (brand) safety, guaranteed amount of impressions and pricing certainties; use our Private Market Place tools

A Private Market Place (or PMP) is a tool or functionality that allows a Demand Side Platform to buy inventory from a specific publisher or adnetwork, in a guarded (private) programmatic environment. There are different reasons for using a PMP. These vary from brand safety, to a guaranteed amount of impressions or pricing certainties. Using a DSP that allows (self-serve) users to set-up a Private Market Place is desirable. If necessary we train and support clients with their PMP needs.

Tech features
  • 01
    Build your own database
  • 02
    Contextual serving/targeting
  • 03
    Extensive forecasting
  • 04
    Ad creation & rich media
  • 05
    Native advertising
  • 06
    Private marketplace
  • 07
    Beacon synergy
  • 08
    Whitelisting services
  • 09
    Audio ads
  • 10
    Self serve
  • 11
    Device id capabilities
  • 12
    Football attributuion
  • 13
    Retrageting & reamrekting
  • 14
    Tvty tv synchronization
  • 15
    Brand safety
  • 16
    Extensive ad reporting
Contact MIQO
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